new World Market: The New Standard in Premium Foodservice

after 16 years, Shinsegae Department Store’s Gangnam Food Pavilion has undergone a major renovation and is now known as Shinsegae Market. The space has been transformed into a mixed-use retail space that goes beyond simple shopping to offer a premium gourmet experience.

shinsegae Market: A new standard for premium food pavilions

shinsegae Market is approximately 600 square meters, located on the first basement level, and consists of three main areas:

fresh food department: differentiated by enhancing high-quality produce through contract farming and designated provenance, as well as private label (PL) products .

premium home food section: The existing side dish section has been expanded by 70% to offer a variety of managed diets, including a la carte dishes for entertaining guests, side dishes for gifts, and diabetic meals.

grocery store: featuring the finest ingredients under one roof, including the world’s top three delicacies: caviar, truffles, and foie gras .

differentiate your experience with personalized service

shinsegae Market has introduced personalized services to meet the diverse needs of its customers:

rice polishing service: select your favorite variety and we will polish it on-site from 1 minute to 12 minutes.

soup pack manufacturing: For the first time in Korea, Shinsegae Market introduced a service that instantly grinds dried fish and dried vegetables of the customer’s choice and provides them in the form of tea bags.

select Farm Fruit: We provide premium fruits with high quality through contract cultivation with farmers.

popular brands and stores

some of our favorite brands and stores within New World Market include

pierre Marcolini: This Belgian royalty-authorized chocolate brand is a big hit at SweetPark.

after 16 years, Shinsegae Department Store’s Gangnam Food Pavilion underwent a major renovation and was reborn as Shinsegae Market. The space has been transformed into a retail complex that goes beyond simple shopping to offer a premium gourmet experience.

shinsegae Market: A new standard for premium food

shinsegae Market is approximately 600 square meters, located on the first basement level, and consists of three main areas:

fresh food department: differentiated by enhancing high-quality produce through contract farming and designated provenance, as well as private label (PL) products .

premium home food section: The existing side dish section has been expanded by 70% to offer a variety of managed diets, including a la carte dishes for entertaining guests, side dishes for gifts, and diabetic meals.

grocery store: featuring the finest ingredients under one roof, including the world’s top three delicacies: caviar, truffles, and foie gras .

differentiate your experience with personalized service

shinsegae Market has introduced personalized services to meet the diverse needs of its customers:

rice polishing service: select your favorite variety and we will polish it on-site from 1 minute to 12 minutes.

soup pack manufacturing: For the first time in Korea, Shinsegae Market introduced a service that instantly grinds dried fish and dried vegetables of the customer’s choice and provides them in tea bag form.

select Farm Fruit: We provide premium fruits with high quality through contract cultivation with farmers.

popular brands and stores

some of our favorite brands and stores within New World Market include

pierre Marcolini: This Belgian royalty-authorized chocolate brand is a big hit at SweetPark.

kim Soo Sa, Yoon Haeundae Galbi, and Miga Hot Pot: These are some of the favorite restaurants at House of Shinsegae.

cheese Bar: A service that allows customers to purchase their favorite cheeses in small portions is garnering a lot of attention.

customer reactions and future plans after the renovation

since the renovation, Shinsegae Market has received a positive response from customers. In particular, customer data collected during the first three months of Sweet Park’s opening showed that 30% of visitors were new customers who had not previously shopped at the department store, and that related sales in non-food categories have grown significantly.

in the future, Shinsegae Market plans to add a deli and health food store to make it the largest food center in Korea.

shinsegae Market at Shinsegae Department Store Gangnam is not just a shopping space, but a premium retail space that offers customers a new gourmet experience and lifestyle. it is expected to become a space loved by domestic and international customers through continuous innovation and differentiation.

kim Soo Sa, Yoon Haeundae Galbi, and Miga Hot Pot: These are some of the restaurants that are loved by many customers at House of Shinsegae.

cheese Bar: The CheeseBar is a service that allows customers to purchase their favorite cheese in small portions and attracts great attention.

customer reactions and future plans after the renovation

since the renovation, Shinsegae Market has received a positive response from customers. In particular, customer data collected during the first three months of Sweet Park’s opening showed that 30% of visitors were new customers who had not previously shopped at the department store, and that related sales in non-food categories have grown significantly.

in the future, Shinsegae Market plans to add a deli and health food store to make it the largest food center in Korea.

shinsegae Market at Shinsegae Department Store Gangnam is not just a shopping space, but a premium retail space that offers customers a new gourmet experience and lifestyle. it is expected to become a space loved by domestic and international customers through continuous innovation and differentiation.