art-filled Dosan Park, 2025 Gangnam Art Salon

in September, the entire Dosan Park area will be transformed into a ‘Gangnam Art Salon’ for the opening week of Frieze Seoul and KIAF Seoul. fromthe Gangnam Art StampTour, a nighttime exhibition hopping ‘Cheongdam Night’, and an open lounge with DJ-F&B – we guide you on an art walk through the neighborhood.

강남 강남아트살롱 도산공원 예술 갤러리 아트 미술 예술
Official images courtesy of Frieze Seoul and Kiaf Seoul: each homepage

gangnam Art Project: A Row of Galleries

‘Gangnam Art’ is Gangnam-gu’s signature cultural program that connects exhibition spaces across the city to make art more accessible to residents. launched in 2021, the regular gallery tourssold out within 10 minutes of reservation opening, so the program was expanded to include stamptours to encourage more participation.

how the Stamp Tourworks
  • visit participating spaces → earn stamps on a leaflet
  • redeem rewards such as art fair tickets and freebies when the threshold is reached
  • expanded the ‘walking tour’ itself into an urban exploratory art experience

‘Gangnam Art Salon’ in Dosan Park: a salon-style art lounge

강남 강남아트살롱 도산공원 예술 갤러리 아트 미술 예술
Official images from Frieze Seoul, Kiaf Seoul: each homepage

organized and hosted by Gangnam-gu and presented by Design House, this event is a salon-style loungewhere international art officials, collectors, and art lovers gather and interact. with a vision to “color Dosan with light and art,” the event breathes new life into the neighborhood through the medium of culture and art.

  • concept: Open cultural space with DJ performances + F&Bin Dosan Park
  • programs: Opening night “Cheongdam Night”(nighttime exhibition hopping) and nature connections along the route
  • expected effects: domestic and international art exchange, raising the status of Gangnam culture, revitalizing the commercial district

gangnam Art Stamp Tour 2025: Expanded to 40 locations

강남 강남아트살롱 도산공원 예술 갤러리 아트 미술 예술
Official images from Frieze Seoul and Kiaf Seoul: each homepage

the signature program, the Stamp Tour, features a total of 40 exhibitionspaces , includingthe POSCO Museum of Art, the SongEun Cultural Complex, and the Yoon Hyun Sangjae Material Library, connecting all of Gangnam into a giant art promenade.

강남 강남아트살롱 도산공원 예술 갤러리 아트 미술 예술
Official images courtesy of Frieze Seoul, Kiaf Seoul: each homepage

recommended Tour Start – Dosan Park Infodesk
  • location: Gangnam Art Salon Infodesk, Dosan Park entrance
  • base benefits: 2 stamps at the same time + Collins fragrance sampling kit for the first 100 visitors
  • operating date: September 3 (1 day only)

reward Pickup (near COEX East Gate)

  • pick-up dates: September 4-6
  • location: information Desk near COEX East Gate
  • method: Tiered rewards based on stamp quantity

representative Reward Lineup

  • ticket to Kiaf-Frieze 2025
  • lush Honey Eye Wash for Kids
  • attitude Rosybloom Vitamin Brightening Whitening Ampoule
  • dalva Biggerary Vegetable Collagen Ampoule Shine Muscat

participating space-specific offers

  • gallery-specific drink/food coupons
  • on-site rewards such asbeauty products
  • limited-time and limited-quantity events (check on-site announcements)

‘Cheongdam Night’: night Hopping with Global Collectors

held on the opening evening, ‘Cheongdam Night’is a nighttime exhibition hopping program that connects the Dosan Park lounge, gallery, and fair sites into one flow. it is a nighttime art stroll in Gangnamwhere international visitors and locals mingle together

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