the Return of Sydney Sweeney: Jimmy Choo Unveils Fall ’25 Campaign with ‘Glamour is a Sensation’

jimmy Choo has unveiled its Fall 2025 campaign with Emmy-nominated actor Sidney Sweeney, the brand’s global ambassador. The cinematic, imaginative campaign blurs the line between reality and fantasy, celebrating the “transformative power” of shoes and accessories. glamor is a sensation: cinematic Storytelling the campaign is characterized by an immersive look that draws the viewer into … Read more

finally offline: iApp Studio opens its first brick-and-mortar store in Dosan with the ‘Soujango’ concept

iApp Studio has been available only in online raffles and pop-up stores, but now you can experience it in person. iApp Studio, a creative crew led by rapper Vinzino, is opening the brand’s first official iApp Studio store, NAVY: A STORAGE ROOM, on September 6th near Dosan Park in Seoul. it’s more than just a … Read more

beauty for the senses: louis Vuitton opens ‘La Botte’ pop-up shop

louis Vuitton is celebrating the official launch of La Botte Louis Vuitton, the first beauty collection in the brand’s history, with an exclusive pop-up space. Themed “Journey to Beauty,” the pop-up transforms an existing Louis Vuitton Toussaint store to create a multisensory experience that goes beyond products to embrace lifestyle, art and gastronomy. louis Vuitton … Read more

a pledge of love without limits: Cartier unveils its ‘LOVE Unlimited’ collection

since its creation in New York City in 1969, the Cartier LOVE collection has become a timeless icon of love. With its distinctive screw motif symbolizing the sealing of love, the collection was reborn in 2025 as Cartier LOVE Unlimited, with anew vision of love without limits. from rigid to flexible: second Skin Design whereas … Read more

a new dance for Heather Ackermann: tom Ford unveils its fall/winter 2025 campaign

tom Ford is gone, and the next chapter begins with the debut of designer Heather Ackermann‘s Fall/Winter 2025 campaign, which is a nod to the runway showcased at Paris Fashion Week in March, and heralds a new era of the brand’s sensual aesthetic with Heather’s delicate, understated touch. tom Ford’s legacy, reimagined by Heather Ackerman … Read more

an icon for the ages: adidas Originals, the new story of the ‘Superstar’

adidas Originals has unveiled a new global campaign for the Fall/Winter 2025 season, “Superstar: the Originals.” Building on the message of “One Original, Thousands of Stories,” unveiled in the first half of the year, the campaign sheds new light on the brand’s most iconic silhouette, the adidas Originals Superstar, as an “icon” for the ages. … Read more